Portfolio

LinkedIn Ghostwriting for a YC-backed Founder 

Helping a YC-backed fintech founder build thought leadership without it becoming a full-time job.

Deliverables: high-impact LinkedIn posts that attract the right audience.

How we made it work:

→ Quick calls (weekly or biweekly) to capture his thoughts and experiences.

→ I refined them into compelling LinkedIn posts that felt natural to him.

The result?

“I’ve gotten lots of DM conversations from the posts. My followers jump every time I post, and my inbox is full. But more importantly, I’m connecting with other founders, and it looks promising so far.” Founder 

Marketing and Sales

• MEDDPICC & PLG: An interview with John McMahon (Ghostwritten)

Converted a video interview with Sales legend John McMahon into an article on infusing PLG with the MEDDPICC sales principle. 

• The Social Media Playbook for SEO: Attract, Engage, Convert with Stand-out Content

Published on Women in Tech SEO (DA 88), featured in their newsletter for actionable insights on bridging social media and SEO. 

• How to build the perfect email cadence for maximum conversion

An article for SaaS Alliance on nailing the perfect email cadence and getting your emails read. Plus real-life campaigns and examples from Letterdrop and Copy.ai

• 5 Best Product Adoption Techniques + Examples and Expert Tips

Made the HackerNoon Homepage and newsletter. Currently ranking top on search results for top keywords including: “Product Adoption Techniques", “Best Product Adoption Examples"

SaaS

• Best Time-Tracking Software for Small Businesses

• How to Choose the Best Project Management Tool: Best Practices + Expert Tips

Cybersecurity [Toggle to view]

• Fighting AI Cybercrime with AI Security

Written for Tripwire, one of the top cybersecurity SaaS.

• AI-Powered Cybersecurity: Top Use Cases in 2023